Classy & Sassy

Building a Brand When You’re Multi-Passionate (and Refuse to Niche Down)

Erica Regina Season 5 Episode 50

Some of us aren’t "one thing" women. We’re creative. We’re curious. We have multiple talents, multiple passions, and multiple lanes - and all of them are valid. In this episode, Erica shows you how to build a strong personal brand without watering yourself down.

We cover:
 ✨ Why niching down doesn’t work for every woman
 ✨ How to connect multiple passions under one brand identity
 ✨ Storytelling strategies that make your range an asset
 ✨ The mindset shift from “too much” to “multi-hyphenate”
 ✨ How to stay consistent without being boxed in
 ✨ Branding tips for realtors, creators, entrepreneurs, and women reinventing themselves

This is your permission to take up space - in every direction.

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